55bed Privacy Policy — Your Data, Protected

1. Information We Collect

1.1 Information You Provide Directly

When you register a 55bed account, make a transaction, or contact our support team, you may provide us with the following categories of personal information:

• Identity data: Full legal name, date of birth, national identity card (NID) number, passport number, or driving licence number.
• Contact data: Email address, mobile telephone number, and residential address (including district, division, and postal code within Bangladesh).
• Financial data: Mobile wallet identifiers (bKash, Nagad, Rocket, Upay), bank account details, and transaction history associated with your 55bed account.
• Verification documents: Copies of identity documents, proof of address, and source of funds documentation submitted during KYC verification.
• Support communications: Records of messages, emails, and live chat conversations conducted with our support team.

1.2 Information Collected Automatically

When you access the 55bed platform — whether on a desktop browser, mobile browser, or any application — certain technical data is collected automatically:

• Device and browser data: Device type, operating system, browser type and version, screen resolution, and language settings.
• Network data: IP address, approximate geolocation (derived from IP, not GPS), and internet service provider.
• Usage data: Pages visited, games played, betting activity, session duration, click patterns, and feature interactions within the platform.
• Cookie and tracking data: Session identifiers, preference cookies, and analytics data as described in the Cookies section below.

1.3 Data Collected from Third Parties

We may receive additional information about you from third parties in the following circumstances:

• Payment processors (bKash, Nagad, Rocket, Upay, Visa, Mastercard) confirming the status and ownership of payment methods linked to your account.
• Identity verification services used to confirm the authenticity of documents submitted during KYC.
• Fraud prevention and AML screening services that cross-reference your data against watchlists or sanctions databases.
• Game providers (Evolution Gaming, Pragmatic Play, NetEnt, Microgaming, Ezugi, Spribe) who may share session logs relevant to dispute resolution.

Data Category	Examples	Lawful Basis
Identity	Name, NID, date of birth	Contract; Legal obligation (KYC/AML)
Contact	Email, phone, address	Contract; Legitimate interest
Financial	Wallet IDs, transaction records	Contract; Legal obligation
Technical	IP address, device type	Legitimate interest; Security
Usage	Games played, bets placed	Contract; Legitimate interest
Communications	Support chat logs, emails	Legitimate interest; Legal obligation

2. How We Use Your Data

55bed uses the personal information it collects for the following purposes. We process your data only where we have a lawful basis for doing so, which includes fulfilment of our contractual obligations to you, compliance with applicable legal requirements, and our legitimate business interests where these do not override your rights.

2.1 Account Management and Service Delivery

Your identity and contact data are used to create and maintain your account, verify your identity at registration and during withdrawals, and provide you with access to all betting, casino, and gaming services available on the 55bed platform. Without this data, we cannot fulfil our contractual obligations to you as a registered player.

2.2 Payment Processing

Financial data is used exclusively to process deposits and withdrawals through your chosen payment method, to verify that payment methods belong to you, and to maintain accurate transaction records as required by our financial and compliance obligations. All payment processing is handled by or in coordination with certified payment partners.

2.3 Identity Verification and Fraud Prevention

55bed has a legal obligation to verify the identity and age of all registered players and to prevent money laundering, fraud, and the funding of illegal activities. Your identity documents and financial records may be used to conduct KYC checks, run AML screening, and investigate any suspicious account activity. Where evidence of fraud or money laundering is found, we are legally required to report such activity to the relevant authorities.

2.4 Responsible Gaming Monitoring

Usage and betting behaviour data may be analysed to identify patterns that suggest a player may be experiencing gambling-related harm. Where such patterns are identified, 55bed may proactively reach out to the player to offer responsible gaming tools including deposit limits, time-out periods, and self-exclusion. This processing is conducted in the legitimate interest of player welfare.

2.5 Communications and Customer Support

Your contact data is used to send you transactional communications (e.g., deposit confirmations, withdrawal updates, account notifications) and to respond to support enquiries. Where you have opted in to marketing communications, we may also send promotional offers, bonus updates, and event notifications. You can opt out of marketing communications at any time via your account settings or by contacting support.

2.6 Platform Improvement and Analytics

Automatically collected technical and usage data is used in aggregate and anonymised form to understand how players interact with the platform, identify areas for improvement, optimise game loading performance, and resolve technical issues. This data does not identify you individually in analytical reports.

3. Data Sharing and Disclosure

55bed does not sell, rent, or trade your personal information to any third party for commercial purposes. We share your data only in the limited circumstances described below, and only to the extent necessary for each stated purpose.

3.1 Payment Service Providers

To process your deposits and withdrawals, we share necessary financial and identity data with our payment partners, including bKash, Nagad, Rocket, Upay, and card processing networks. These providers are contractually bound to use your data solely for payment processing purposes and to maintain appropriate data security standards.

3.2 Game Providers

To deliver live casino, slots, and crash game experiences, your account session data is shared with certified game providers including Evolution Gaming, Pragmatic Play, NetEnt, Microgaming, Ezugi, and Spribe. This is limited to the session information required to run the game and resolve any disputes. Game providers do not receive your financial data or identity documents.

3.3 Identity Verification and Compliance Services

We use third-party KYC and AML service providers to assist with identity verification and sanctions screening. These providers may process copies of your identity documents and cross-reference your name and date of birth against publicly available watchlists. All such providers operate under strict data processing agreements.

3.4 Legal and Regulatory Disclosures

We may disclose your personal information to law enforcement agencies, regulatory bodies, or other government authorities where we are legally required to do so, or where disclosure is necessary to protect the rights, property, or safety of 55bed, its players, or the public. We will notify you of any such disclosure unless prohibited by law from doing so.

3.5 Business Transfers

In the event of a merger, acquisition, restructuring, or sale of all or part of 55bed's business assets, your personal data may be transferred to the acquiring entity as part of that transaction. You will be notified of any such transfer and the privacy practices of the successor entity before your data is transferred, where reasonably practicable.

4. Cookies and Tracking Technologies

4.1 What Are Cookies

Cookies are small text files stored on your device when you visit a website. 55bed uses cookies and similar tracking technologies (including local storage and session storage) to maintain the functionality of the platform, remember your preferences, and collect anonymous usage statistics.

4.2 Types of Cookies We Use

• Strictly necessary cookies: These are essential for the platform to function and cannot be disabled. They include session authentication tokens that keep you logged in during your visit, CSRF protection tokens, and load-balancing identifiers. These cookies do not collect personal data for marketing purposes.
• Functional cookies: These remember your preferences such as preferred language, display settings, and the last game category you visited. Disabling functional cookies will not prevent you from using the platform but may reduce your experience.
• Performance and analytics cookies: These collect anonymous, aggregated data about how users interact with the platform — for example, which pages are most visited and where users encounter errors. This data is used solely to improve platform performance and user experience.

4.3 Managing Cookies

You can control and manage cookies through your browser settings. Most browsers allow you to refuse all cookies, accept only certain types, or delete cookies already stored on your device. Please note that disabling strictly necessary cookies will prevent you from logging in and using the platform. For instructions on managing cookies in your specific browser, refer to your browser's help documentation.

5. Data Security Measures

55bed applies a layered approach to data security, combining technical, organisational, and procedural controls to protect your personal information against unauthorised access, loss, alteration, or disclosure.

• Transport encryption: All data transmitted between your device and the 55bed servers is encrypted using TLS 1.2 or higher. Our platform enforces HTTPS on every page and resource.
• Storage encryption: Sensitive data fields — including identity document scans and financial account references — are encrypted at rest using AES-256 encryption.
• Access controls: Access to player data is restricted to authorised staff on a strict need-to-know basis. All access is logged and subject to periodic review.
• Security audits: 55bed conducts regular internal security reviews and engages third-party specialists to perform periodic penetration testing and vulnerability assessments.
• Incident response: In the event of a data breach that poses a risk to your rights, 55bed will notify affected players promptly and take immediate remedial action. A record of all security incidents is maintained internally.

6. Data Retention Policy

55bed retains your personal data for as long as your account remains active and for a defined period thereafter, in accordance with our legal and regulatory obligations. The following principles govern our data retention practices:

• Active accounts: Personal data associated with an active account is retained for the lifetime of the account, as it is necessary to provide the service and comply with ongoing AML obligations.
• Closed accounts: Following account closure, 55bed retains identity and transaction records for a minimum period of five years to satisfy anti-money laundering requirements and to handle any disputes or legal claims that may arise after closure.
• Support communications: Records of customer support interactions are retained for a period of three years from the date of the interaction.
• Marketing data: If you have opted in to marketing communications, your marketing preference data is retained until you withdraw consent. Upon opt-out, your data is removed from marketing lists within 30 days.
• Technical and usage logs: Server and access logs are retained for up to 12 months for security monitoring and platform diagnostics, after which they are deleted or anonymised.

Once the applicable retention period has expired and there is no legal basis for continued processing, your personal data is securely deleted or irreversibly anonymised in accordance with our internal data disposal procedures.

7. Your Privacy Rights

As a player on the 55bed platform, you hold the following rights over your personal data. To exercise any of these rights, contact our support team at [email protected] with the subject line "Data Rights Request". We will acknowledge your request within five business days and aim to fulfil it within 30 days.

• Right of access: You may request a copy of all personal data 55bed holds about you. We will provide this in a structured, readable format.
• Right to rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected. You may update some data directly through your account settings.
• Right to erasure: You may request the deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to our legal retention obligations. Note that AML and fraud prevention requirements may require us to retain certain records even after an erasure request.
• Right to restriction: You may request that we restrict the processing of your data in certain circumstances — for example, while a correction request is being assessed.
• Right to data portability: Where processing is based on your consent or on a contract, you may request that we provide your data in a portable, machine-readable format so that it can be transferred to another service provider.
• Right to object: You may object to processing based on legitimate interest at any time. You also have an absolute right to opt out of direct marketing communications.
• Right to withdraw consent: Where processing is based on your consent (e.g., marketing emails), you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.

8. Contact and Data Officer

55bed takes its data protection responsibilities seriously. If you have any questions, concerns, or complaints regarding this Privacy Policy or the way in which your personal data is handled, please contact us using the details below.

Data Protection Contact:
Email: [email protected]
Subject line: "Privacy Enquiry" or "Data Rights Request"
Response time: Within 5 business days
Operating hours: 24/7 support via account panel; email responses on Bangladesh Standard Time (BST, UTC+6)

If you believe your data protection rights have not been respected, you have the right to raise a complaint with the appropriate supervisory authority in your jurisdiction. 55bed encourages players to contact us directly in the first instance so that we have the opportunity to address your concern before a formal complaint is made.

8.1 Changes to This Privacy Policy

55bed reserves the right to update this Privacy Policy at any time. When material changes are made, we will notify registered players via the email address associated with their account and display a prominent notice on the platform for a period of at least 14 days following the change. The "Last updated" date at the top of this document will reflect the most recent revision. We encourage you to review this Privacy Policy periodically to stay informed of how your data is being protected.